The drastic change in the social media landscape over the last ten years has had a major impact on all aspects of our lives and sports industry is in no…
Kategori: İNGİLİZCE YAZILAR
While there has been a notable decline in TV audiences for live sporting events in recent years, including the English Premier League, by contrast there has been a rise in…
Confirming one of the worst-kept secrets in sport, LA bid officials and the IOC revealed the framework for a host city contract for 2028 on Monday. The deal is being…
Companies and sports team owners should never underestimate the communication impact of the sponsorship deals they make. Consumers and fans notice the nature of such deals, and how they view…
The sports industry is engaged in a grand digital experiment with technology platforms. The latest test was announced last week, when the National Football League (NFL) sold its 10-game Thursday…
Data often informs the way we consume and relate to sports, and since the publication of Michael Lewis’s Moneyball sports leagues, teams and fans have all become more aware of…